EQ.app Staffing Market Intelligence · Healthcare · July 2026

2026 Healthcare Staffing Market Realignment

The market is stabilising. The operating model is not.

US healthcare staffing revenue is forecast to reach approximately $38.7 billion in 2026, but the aggregate hides a widening split: nursing channels remain under pressure while locum tenens and advanced-practice demand continue to expand.[1][2]

7 minute read · Evidence updated 21 July 2026

$38.7B

US healthcare staffing revenue

2026 forecast · Source [1]

73%

Travel-nurse revenue through MSPs

2024 benchmark · Source [3]

$9.9B

US locum tenens market

2026 forecast · Source [2]

Value is concentrating in segments and firms that can deploy scarce clinicians quickly, operate cleanly inside managed channels, and explain workflow economics with credible data.

Segment divergence

One market. Six different trajectories.

Leadership teams should manage capacity, technology investment and service-line economics by segment—not against one market-wide growth assumption.

Interactive outlook

Revenue change by segment

Nurse staffing

-2%

Travel nursing

0%

Per diem nursing

-7%

International nursing

-8%

Locum tenens

+5%

Allied health

+1%
Left = contractionRight = growthSource [1]

Industry shifts worth watching

Three changes shaping the next operating model.

01$38.7B

2026 US healthcare staffing revenue forecast

Stabilisation masks a capital-allocation problem

SIA expects the market to reach $39.6B in 2027, yet nurse staffing is forecast to decline 2% in 2026 while locum tenens grows about 5%. A rising total market does not guarantee growth for a firm concentrated in slower segments.[1]

Leadership question: Which segments are earning incremental capacity—and which are being protected out of habit?

0273%

Travel-nurse revenue through MSPs in 2024

Managed channels tighten the operating equation

MSP share rose from 69% in 2023 while average bill rates and aggregate gross margin fell. When rate latitude narrows, process cost, rework and exception visibility matter more to margin defence.[3]

Leadership question: Can finance see where time and exceptions consume the spread after placement?

03+35%

APP-group employment growth projected, 2024–2034

Provider supply becomes more flexible—and APP-heavy

SIA forecasts a $9.9B locum market in 2026. Definitive Healthcare estimates locum-provider volume rose more than 23% from 2022 to 2025, while physician and surgeon employment is projected to grow 3% over the coming decade.[2][5]

Leadership question: Are workflows designed for the provider mix that is growing—or the mix historically served?

Historical travel-nurse benchmark

The latest benchmark shows the spread got tighter.

SIA’s latest available operating benchmark covers 2023–2024 and was published in 2025. It provides historical evidence of falling bill rates and gross margin alongside a rising MSP share—not a measure of current 2026 performance.

In the 2024 benchmark period, revenue declined 37% and billed volume fell 25%.

Latest available operating benchmark

2024 result compared with 2023

Published 2025

Average bill rate

$89.78

2024 · USD / hour

-16.85 vs 2023

MSP revenue share

73%

2024 · % of revenue

+4 vs 2023

Aggregate gross margin

19.3%

2024 · %

-1.3 vs 2023

Source [3] · data period 2023–2024 · historical benchmark, not a 2026 estimate

Operating implications

What this means for staffing leaders.

01

Give each segment its own operating picture.

A company-wide dashboard can hide different demand, rate and workflow conditions across travel, allied, locum and international nursing.

02

Treat readiness as a commercial asset.

Faster deployment matters only when licences, evidence and client requirements remain traceable and human-approved.

03

Point administrative capacity at exceptions.

The strongest automation candidates are repetitive, measurable and reviewable. Material decisions remain with authorised people.

Transaction signal

Buyers are active—but selective.

The useful signal is not a universal “technology multiple.” It is a preference for differentiated, measurable and defensible operating capabilities. Individual deals are not automatic valuation benchmarks.

M&A pulse

Q1 transaction volume

117
Q1 2025
133
Q1 2026
38
Q1 2025
51
Q1 2026
Global HCMStaffing

92% strategic buyers

Strategic buyers represented approximately 92% of Q1 2026 HCM deal volume. A separate EQ/Blackwood-derived dataset classified healthcare staffing as 10% of its staffing transaction mix—not 29%.

Sources [7][8] · global HCM and staffing datasets use different taxonomies

Prioritised opportunities

Three workflows worth investigating.

These are hypotheses, not proof of a problem inside any specific agency. Technical fit, data access and capability must be confirmed.

PriorityOpportunityStrategic valueEase of testingData requiredHuman control
01Credentialing readiness and exception visibility

Closest to the growing need for fast, traceable deployment across locum and APP workflows.

High when readiness is a measured constraintHigh · historical and read-onlyApproved de-identified packages, requirement matrices, reviewer logsLow with human clearance
02Timecard and payroll exception handling

Directly connected to the tighter travel-nurse operating equation and measurable rework.

Protects billing cadence and finance capacityMedium · export quality mattersTimecards, VMS exports, contracts and rate tablesLow with finance approval
03Candidate-order matching support

Strategically relevant to segment divergence, with stronger data and human-control requirements.

May focus recruiter attention across scarce specialtiesMedium · data quality is decisiveATS profiles, orders, licences, availability and preferencesMedium · employment implications

Primary opportunity

Start with credentialing readiness—if the baseline supports it.

01

Credentialing sits at the junction of a more flexible provider market and a more disciplined client environment. The opportunity is not to let AI approve clinicians. It is to create a reliable exception view for authorised reviewers.

A contained workflow could extract approved fields from historical packages, compare them with facility requirement matrices, flag missing or inconsistent evidence and prepare a reviewer summary. External evidence does not justify a universal savings claim.

Measure

Review time, exception count, missing-document rate, package age, reviewer agreement and false-negative risk.

Boundary

AI organises, explains and recommends. Authorised compliance staff retain every clearance decision.

02

Timecard and payroll exception handling

Directly connected to the tighter travel-nurse operating equation and measurable rework.

03

Candidate-order matching support

Strategically relevant to segment divergence, with stronger data and human-control requirements.

Practical ROI framework

Five inputs before any savings claim.

No generic automation percentage, financial saving or placement value belongs in the model until the agency measures its own baseline.

01Weekly process volume
02Hours currently spent
03Exception or rework volume
04Loaded cost of the people involved
05Financial, service or capacity impact of delay

Weekly process cost

Hours per week × Loaded hourly cost

Annual capacity value

Hours released per week × 52 × Relevant hourly value

Recommended first experiment

A 30-day credentialing readiness baseline.

Determine whether a read-only, human-reviewed workflow can reliably organise historical credential packages and surface useful exceptions.

Scope

An approved sample across relevant healthcare segments, using de-identified or securely exported data.

Digital worker role

Extract approved fields, compare to requirement matrices, organise discrepancies and draft summaries.

Human role

Validate every output, record disagreements and make every compliance judgement.

Decision gate

Continue only if permissions, document quality, reviewer agreement and false-negative risk are acceptable.

Baseline to be established during the first stage · No live record changes · No automated clearance decisions

Leadership review

Five questions for the next operating review.

  1. 01Which healthcare segments contribute the strongest combination of demand, spread and repeatability?
  2. 02Where does post-placement administration consume the most finance or recruiter time?
  3. 03Which exceptions delay a package, invoice or start—and can they be measured consistently?
  4. 04What decisions must always remain human, and what evidence should reviewers see?
  5. 05Which read-only historical dataset could test one workflow without changing live records?

Sources and evidence

Read the underlying record.

Every chart and material claim links to its source. Open the detailed records below for the supported claim and publication date.

[1] Staffing Industry Analysts

Healthcare staffing sees uneven growth following post-pandemic correction

7 April 2026

$38.7B 2026 market forecast, $39.6B 2027 forecast and segment-level revenue outlook.

Open source
[2] Staffing Industry Analysts

Structural forces reshape $9.6B locum tenens market

13 January 2026

$9.6B 2025 and $9.9B 2026 locum market estimates; MSP/VMS and workforce-model context.

Open source
[3] Staffing Industry Analysts

SIA NATHO Travel Nurse Benchmarking Survey: Selected Findings 2025

2025 survey release

Travel-nurse revenue, volume, bill-rate, MSP-share and gross-margin benchmarks for 2023–2024.

Open source
[4] Association of American Medical Colleges

The Complexities of Physician Supply and Demand: Projections From 2021 to 2036

March 2024

Current physician-shortage range and correction of the superseded 124,000-by-2034 projection.

Open source
[5] Definitive Healthcare

Beyond the labor shortage: Four workforce shifts provider leaders need to know

June 2026

Locum-provider volume estimate, APP workforce mix and provider-delivery trends.

Open source
[6] AMN Healthcare

First Quarter 2026 Results

7 May 2026

Public-company segment context and the $722M labor-disruption revenue caveat.

Open source
[7] PMCF

Human Capital Management M&A Pulse — Q1 2026

19 May 2026

117-to-133 HCM transactions, 38-to-51 staffing transactions and 92% strategic-buyer share.

Open source
[8] Marcus Sawyerr / EQ.app

48x EBITDA Outlier: The Rise of the Staffing Speedboat

1 June 2026

Blackwood-derived Q1 2026 staffing transaction mix; healthcare staffing classified as 10%.

Open source

From evidence to operating decision

Take the evidence into your next leadership review.

Keep the one-page brief or inspect the staffing workflows EQ.app can support.

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